TrueBeauty is a weekly advice column that provides simple, practical advice you can trust in today’s world of beauty. How big is the beauty market? According to the American Society for Aesthetic Plastic Surgery, Americans spent nearly nearly $12.2 billion on cosmetic procedures in 2006 and the skin care market is expected to reach $7 billion in the next three years.
Plastic surgery is becoming mainstream and the demand for non-surgical cosmetic procedures is on the rise. People of all ages are seeking advice on how to look and feel better by using the latest products and technologies. After all, who doesn’t want to discover their own TrueBeauty?
